Forvis
The Ricciardi Group added us to the team behind this merger of accounting giants – making a $1.4b professional services company, the country’s 8th largest. We made our mark on the naming process (a portmanteau from FORward VISion) and built a new identity with an angled “I” that took into account their future-facing dynamic and focus on the individual. Bottom line: it was all viewed as a major asset to their launch.
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_logo650x450b-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_Brand-animation650.gif)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_supergraphic22-01-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_BG_650x450-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_BUILDING_650x450B-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_privacy_650x400-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_BC2_650x450-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_iPad_650x450-990x1024.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_Pin_650x450-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_Brochures_-650x450b-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_Newspaper_650x450-652x1024.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_print_rev650x450-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_notebooks_650x450b-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_Tote_ID_650x450b-1024x709.jpg)
![](https://grahamclifforddesign.com/wp-content/uploads/2022/06/FORVIS_before_after650x450b.jpg)
Credits
AGENCY: The Ricciardi Group
STRATEGY: Leeza McKeown, Meredith Rowley, Julia Light
COPYWRITER: Kevin Roddy