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New York Cares

One day a year city dwellers are encouraged to pick up a broom and help clean up their streets, playgrounds, and immediate living environs. We created these posters with antique wood block type; using under-inking, grain and printing on newsprint which helps impart the necessary gritty, “can-do” energy.


AGENCY: Chiat/Day

CLIENT: New York Cares

ART DIRECTOR: Libby Brockhoff

WOOD TYPE: Bill, House of Naylor

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