Amplify

In which we learned how to envision a new education brand from scratch, one evolving today’s classroom experience via mobile learning and digital curriculi and assessments. The potential of greater connection and achievement informed the thoughtful optimism of the wordmark, which anchored a personality expressed through a custom drawn font and an aptly unbound illustrative style. Top marks all round!

Credits

AGENCY: Co:Collective

CLIENT: News Corp

CREATIVE DIRECTOR: Ty Montague

STRATEGIC PLANNER: Neil Parker

ILLUSTRATOR: Felix Sockwell

TYPEFACE DESIGNER: Henrik Kubel